Here on the GH beauty desk, it’s rare for a product to completely stop us in our tracks. With over 80 years of collective beauty experience behind us, there have been a lot of lotions and potions we’ve tried; some magic, some less so. Few products blow us away like this one has, though.
So much so, that this very serum has topped senior beauty editor Alexandra Friend’s list. Of all the many she’s tried over the years, this is the one she’s coming back to over and over. It comes from the smart, virtual beauty store, Beauty Pie (which is currently offering 50% off this weekend with code BF50).
If you’ve not heard of the brand before, it’s essentially a membership club that allows you access to discounted cosmetics for a monthly (or annual) fee. You can read all about it, here. The product that Alexandra has been waxing lyrical about, though? The YouthBomb 360 Radiance Concentrate.

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